Mile Marker benchmarks how prepared your business is to support growth. We evaluate the systems, structure, and execution behind your revenue — so you can clearly see where your foundation is strong and where your next move is.
Free to participate · Guided by a Roadmap advisor · No prep required
Each benchmark is a structured assessment built from real conversations with growing businesses — scored, compared against your peers, and delivered with recommendations you can act on.
A structured diagnostic of how well your business is set up to grow. It evaluates the five core areas of your go-to-market system — and benchmarks you against peer B2B companies.
Where can AI create real leverage in your business — and what foundations will help it stick? Benchmark your data, team fluency, and workflows to find your highest-return starting points.
New benchmarks are added regularly. Tell us what you’d like to measure — we’re listening.
No black boxes. Your report shows exactly how you compare, where your momentum is, and which moves will take you the furthest — fastest.
A single, clear score across every dimension of the benchmark — with full transparency into how it’s earned.
You scored higher than 68% of companies assessed on this benchmark — and your report shows the specific moves that carry you toward the top quartile.
Every firmographic question is benchmarked, so you see exactly where you sit in the landscape of companies like yours.
Clarifying your ICP enables sharper targeting and quicker wins — a focused project with high payoff. This is one of the fastest, highest-leverage moves available to you.
Aligned strategy, disciplined metrics, and systems that support consistent growth.
Core elements exist — sharpening consistency and usage unlocks performance.
The biggest opportunities ahead: adding structure, visibility, and formal process.
Every level comes with a clear picture of what to focus on first — so you can prioritize before investing further in growth.
Sample data shown for illustration. Your report is built from your answers, your industry, and your peers.
No homework, no software to learn. You bring your knowledge of the business — we bring the framework, the data, and the guidance.
A Roadmap advisor walks you through the assessment in a single guided conversation. Plain-language questions about how your business runs today — nothing to prepare.
~45 minutesYour answers are scored across every dimension of the benchmark and placed alongside peer companies of similar size, model, and industry.
Within daysYour advisor walks you through your personalized report: where your momentum is, how you compare, and a prioritized set of next moves — starting with the quick wins.
60-minute sessionOur 2025 GTM Readiness research shows a consistent pattern across Canadian B2B companies: growth is being driven by effort, not systems. Companies that benchmark know exactly where to build next.
Walking through the Index showed me exactly where we’re solid and where we need to mature. That alone helped me start mapping out what to tackle next.
If growth feels fragile, your system probably is. Here’s how to find out for sure: B2B companies with $5M–$150M in annual revenue can participate free. As a participant you receive:
Thanks — a Roadmap advisor will reach out within one business day to schedule your benchmark session.